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Writing Successful UX Proposals

Mais informações
Autor:
Chris Hass (veja mais livros deste autor)
Editora:
Morgan Kaufmann Publishers Inc.(veja mais livros desta editora)

Por: R$ 89,78 Em 2x de: R$ 44,89 No boleto: R$ 85,29

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Data Lançamento:
02/02/2015
Prazo de entrega de 70 dias
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Sinopse

<p>Bringing new project funding and business opportunities to your organization is a vital part of UX professionals' growth and success. <i>Writing Successful UX Proposals</i> teaches the proven techniques for assessing proposal requests, writing successful commercial and government funding proposals, and enhancing your business development skills. </p> <p>This book will teach UX practitioners how to succeed in UX business development by mastering the following goals: </p> <ul><li>Understand how to assess a request for proposals</li><li>Understand the "anatomy" of a proposal response </li><li>Speak the business language of those who will be evaluating the proposed approach</li><li>Recognize the successes of others and build upon their advice</li></ul> <p>Complete with case studies, tricks and tips, and real-world examples throughout, this is a must-have resource for UX professionals interested in honing their proposal writing skills and setting themselves up for success. </p><ul><li>Provides unique sales and proposal writing insights tailored to the UX arena (including both research and design)</li><li>Includes lessons drawn from real-world successes and challenges</li><li>Provides enhancement activities based on real-world proposal requests </li><li>Complete with a library of writing samples and written proposal responses that resulted in funded projects</li></ul>

Ficha técnica

Código de barras:
9780128000687
Dimensões:
23.00cm x 15.00cm x 1.00cm
Marca:
Morgan Kaufmann Publishers Inc.
Idioma:
Inglês
ISBN13:
9780128000687
Número de páginas:
96
Peso:
1.000 kg
Ano de publicação:
2015
Encadernação:
Brochura