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Creative Shopkeeper, The

Mais informações
Autor:
Lucy Johnston (veja mais livros deste autor)
Editora:
THAMES AND HUDSON LTD(veja mais livros desta editora)

Por: R$ 206,40 Em 2x de: R$ 103,20 No boleto: R$ 196,08

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Sinopse

Despite many predictions that the internet and e-commerce would kill brick-and-mortar, independent retail is far from dead. While big-chain retailers have suffered through lack of originality, new independent retailers are rapidly growing in number, rejuvenating neighborhoods across the world. Flexible, pop-up shops are becoming an increasingly popular and effective strategy not only for kickstarting new businesses but also for energizing established brands.
To catch the attention of busy customers passing by and to build an engaging shopping environment that stands out from the competition, the savvy shopkeeper needs to get creative?and can do so on a budget.

This timely book features the best and most beautiful independent retail spaces from around the world, which combine marketing savvy with interior design. Organized by themes?Props & Icons, Navigation & Choice, Journey & Discovery, Craft & Process, Edit & Abundance, Staging & Scenery, Highlights & Lowlights, Glimpses & Visions, Gestures & Details, and Digital & Graphic?the book presents a dazzling spectrum of case studies and offers highly imaginative and cost-effective solutions for this increasingly popular area of design.

Ficha técnica

Código de barras:
9780500519615
Dimensões:
26.00cm x 20.00cm x 3.00cm
Marca:
THAMES AND HUDSON LTD
Idioma:
Inglês
ISBN:
0500519617
ISBN13:
9780500519615
Número de páginas:
288
Peso:
1.20 kg
Encadernação:
Capa Dura
Ilustração:
500 Illustration